The ultra-new Mido Design Lab space comes out of a study of "design vs fashion".

It hosts the time-tested Mido Trend area which presents the most innovative designs and creations from around the world.

It covers shapes, materials, exclusive patents, colors, suggestions and cultures that have been selected by a special commission.

From this privileged vantage point, Mido can set new trends, predict what will be glamorous and in fashion, and show the eyewear of the future.